金門國家公園社區遊憩產業發展總體營造--以瓊林為例案
金門縣瓊林社區擁有傳統的閩南式二落大厝群落，以及豐富的宗祠家廟文化，在這些有形文化資產背後所隱涵的背景故事，更是無形的文化資產，瓊林聚落除了以宗祠多而聞名，在國共戰爭時期留下的戰鬥坑道亦為重要的觀光遊憩景點。
近年來，金門國家公園管理處，不遺餘力地經營社區營造，頗見成效。為能夠帶動瓊林地區整體產業之振興，因而積極進行優質遊憩環境總體營造。而本研究透過駐地工作站，深入社區，進行規劃。
工作分為三個階段，第一階段為駐地的訪問與調查，第二階段則為社區培力課程，第三階段則包含各項的社區活動，六個月的初步規劃工作，具體的工作成果包含：
(1)常態性經營：規劃團隊透過參與式訪談，及對於社區資源的深度體認，整合資源以塑造一個整體構想。
(2)長期性經營，如：社區培力課程；社造經驗分享；志工培力訓練；創造文化創意產業；操作數位行銷。
(3)產業與活動推動；包含聚落建築導覽；瓊林宴饗宴；進士藝文節等活動。
相信透過以上社區資源的指認，培力工作開展，遊憩活動之設計及文化產業之推廣，將可以為瓊林社區優質遊憩環境總體營造，開創新的局面，以俾利未來的發展。
關鍵詞：瓊林、社區營造、培力工作
Abstract
Qionglin Community in Kinmen is a traditional Fukien (Minnan) style settlement with abundant ancestral family shrines. More importantly, the background stories hidden behind these tangible cultural heritages are intangible cultural heritages. Qionglin village is shown for its many ancestral shrines and temples. Moreover, the warfare tunnels remained and left over from the confrontation era between Taiwan and China are important sightseeing spots.
In recent years, the Kinmen National Park Headquarters spared no efforts in operating local home stays, which succeeded in achieving distinguished results. In order to promote the prosperity of the entire industry, overall operation of high-quality recreation environment is actively carried out. In this study, overall operation of the community is carried out by going deep into community through workstations. The construction development is divided into three stages: the first stage is local interviews and investigations; the second stage is the community training course; the third includes various community activities. The specific achievements of the six months of preliminary planning work include:
(1) normalized operation: in order to form an overall idea, planning organizations integrate resources though interviews and profound cognition towards community resources;
(2) long-term operation: community training courses, community empowering experiment sharing, volunteer tour guide training, community agreement establishment, creating cultural creative industry and operating digital marketing;
(3) promotion of industry and activities: e.g. tour of the village architectures, Qionglin banquet, and scholar art and literature festival etc.
By pointing out and confirming the community resources mentioned above, training work is developed, recreation activities are designed and cultural industry is popularized and promoted. By doing so, the recreation environment of the entire Qionglin community is constructed, thereby starting new prospects, which is advantageous to future development.
Keyword: Qionglin, community development, community empowerment, recreational industry development.
近年來，金門國家公園管理處，不遺餘力地經營社區營造，頗見成效。為能夠帶動瓊林地區整體產業之振興，因而積極進行優質遊憩環境總體營造。而本研究透過駐地工作站，深入社區，進行規劃。
工作分為三個階段，第一階段為駐地的訪問與調查，第二階段則為社區培力課程，第三階段則包含各項的社區活動，六個月的初步規劃工作，具體的工作成果包含：
(1)常態性經營：規劃團隊透過參與式訪談，及對於社區資源的深度體認，整合資源以塑造一個整體構想。
(2)長期性經營，如：社區培力課程；社造經驗分享；志工培力訓練；創造文化創意產業；操作數位行銷。
(3)產業與活動推動；包含聚落建築導覽；瓊林宴饗宴；進士藝文節等活動。
相信透過以上社區資源的指認，培力工作開展，遊憩活動之設計及文化產業之推廣，將可以為瓊林社區優質遊憩環境總體營造，開創新的局面，以俾利未來的發展。
關鍵詞：瓊林、社區營造、培力工作
Abstract
Qionglin Community in Kinmen is a traditional Fukien (Minnan) style settlement with abundant ancestral family shrines. More importantly, the background stories hidden behind these tangible cultural heritages are intangible cultural heritages. Qionglin village is shown for its many ancestral shrines and temples. Moreover, the warfare tunnels remained and left over from the confrontation era between Taiwan and China are important sightseeing spots.
In recent years, the Kinmen National Park Headquarters spared no efforts in operating local home stays, which succeeded in achieving distinguished results. In order to promote the prosperity of the entire industry, overall operation of high-quality recreation environment is actively carried out. In this study, overall operation of the community is carried out by going deep into community through workstations. The construction development is divided into three stages: the first stage is local interviews and investigations; the second stage is the community training course; the third includes various community activities. The specific achievements of the six months of preliminary planning work include:
(1) normalized operation: in order to form an overall idea, planning organizations integrate resources though interviews and profound cognition towards community resources;
(2) long-term operation: community training courses, community empowering experiment sharing, volunteer tour guide training, community agreement establishment, creating cultural creative industry and operating digital marketing;
(3) promotion of industry and activities: e.g. tour of the village architectures, Qionglin banquet, and scholar art and literature festival etc.
By pointing out and confirming the community resources mentioned above, training work is developed, recreation activities are designed and cultural industry is popularized and promoted. By doing so, the recreation environment of the entire Qionglin community is constructed, thereby starting new prospects, which is advantageous to future development.
Keyword: Qionglin, community development, community empowerment, recreational industry development.